Build Your Brand
Every digital marketing platform should include an effective website and a good collection of development systems and strategies. Build Your Brand is a customizable program that approaches digital marketing with simple, actionable steps towards creating an effective online presence.
Do you want to develop a presence on the web but feel overwhelmed by the complexity of it all?
Build Your Brand is a program designed to get your business seen on the web and looking good. It's designed to facilitate a quick start, and to allow you to easily grow and revise your marketing strategy along with your business.
Guided Training Program
Sessions are guided by three workbooks and a series of video lessons. We video chat once a week for eight weeks, and each session is 90 minutes long. The first workbook is centered around defining and refining your offers. The second workbook is about crafting and developing your website. And the third workbook is about creative strategies like SEO and social marketing.
- The guided training is designed for DIY'ers and people who have an in-house team they would like to train to manage digital marketing tasks.
- The guided training is also for people interested in offering web design and digital marketing as part of their professional services.
We meet for 8-weeks of 90 minute sessions. During our meetings, we go through rigorous business discovery and planning together. I use the information uncovered during our meetings to draft your strategy, and build your website. This program is fully customizable to meet your needs.
- The marketing boutique offer is designed for businesses who want to outsource the bulk of their marketing.
- If you would like to learn about marketing your business but don't have time to dive in whole heartedly, get started with the marketing boutique and ease into guided training sessions.
It's All Totally Customizable!
Build Your Brand is a framework built to customize. The training and boutique plans both exist on a continuum with individual services offered a la carte. For instance, if you want me to setup your server but you want to build your own site, there is a schedule of tasks for you to reference each step of the process and how much it costs. And more consulting sessions can also be purchased beyond the 8-week course. If you want a more elaborate website, like for instance a robust e-commerce solution, the starting point is still the same but the development scope and cost is adjusted to reflect your requests.
Leah is an exceptionally talented web developer and designer. She has such a broad range of gifts and skills that her value is difficult to calculate. In the past, I have needed to hire 3-4 people to accomplish the things she did. She is a great listener and always anticipates my needs, sometimes before I even realize myself that I have them. I am extremely pleased with Leah's work and plan to stick with her for a long, long time.
Britt Andreatta ~ Author and Consultant
We’re really happy with our new site and the things it can do for us that our old site couldn’t. Leah was easy to work with, listened to our concerns and always tried to come up with solutions to fit our unique situation. She has a great knowledge of how things work on the back end, and guided our in-house team through the site-building process. Plus, her cheerful attitude made her fun to have around! We look forward to continuing to get her input and help as we refine our site in the future.
Deb Olsen ~ Guild of American Luthiers